Sybil D. Burgess
How to Report on Video Marketing Results Like a Pro
Video marketing has become the cornerstone of modern digital strategies, but creating compelling content is only half the battle. The real challenge lies in...
How to Choose the Right Video Marketing Platform for Your Business
Video marketing has become essential for businesses seeking to engage audiences and drive conversions. With the video analytics market projected to reach $10 billion...
Video Analytics Market: The $10 Billion Revolution Reshaping Business Intelligence
The video analytics market has exploded from a niche security application to a transformative force across industries. Companies are discovering that video data holds...
Hotel Video Marketing: 12 Winning Examples and Strategies
Hotels face unique marketing challenges. You're not just selling a room—you're selling an experience, a feeling, and a promise of what guests will remember...
15 Video Marketing Examples That’ll Inspire Your Next Campaign
Video marketing has become the cornerstone of successful digital strategies. With viewers retaining 95% of a message when they watch it in a video...
Video Marketing KPIs: The Complete Guide to Measuring Success
Video marketing has exploded across industries, but too many marketers get caught up in surface-level metrics that look impressive on paper yet fail to...
How to measure success in video marketing: 8 metrics that matter
Video marketing has become a cornerstone of digital strategy, but creating compelling content is only half the battle. The real challenge lies in understanding...
7 Benefits of Video Marketing for Brands (and How to Get...
If there’s one tool brands shouldn’t ignore in their marketing toolkit, it’s video. Video is engaging, versatile, and proven to drive results. Whether you’re...
How to Create a Video Marketing Strategy That Works
Video is no longer just a “nice-to-have” in your marketing toolbox; it’s a must-have. With over 91% of businesses using video as a key...













